• Retail 1

People

Retail Identity Store Concept

The collections of the emerging Indian label People, which is a part of the Madura Garments family, includes kidswear, tween, men, women collections and also carries a Casual and a Formal Line. In addition, in its “Ethic” Collection, the brand puts a focus on traditional Indian heritage symbols and elements of the native culture and translates them into the spirit of modern female fashion. People was launched in India in 2008.

LIGANOVA created and realised a new holistic retail identity including window and instore design, visual merchandising and POS activities. The first store opened in Bangalore in August 2011.

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