ENLIGHTENMENT: FASHION TREND, F/W 2019-2020
Never before have people felt so pummeled and abandoned. The need for togetherness is growing and the void is filled with animals, friends, food and films. Meditation is governing our creative emotions as yoga is stretching our imagination. Switching off becomes a survival system, producing altered states of consciousness, empowering people to exist. Fashion is at the forefront of this thoughtful evolution, creating a balance between simplicity and generous opulence, inspired by the cloth and clothes from diverse spiritual journeys to stop the stream of no-news news and overdone drops, to bring content and context to garments that are designed to help us simply be.
Lidewij Edelkoort’s present is the future. For over 35 years she has been one of the world’s best-known and most important trend forecasters, and is seen as a pioneer and founder of trend research. As an intuitive thinker who constantly travels the planet, Li Edelkoort tracks the development of sociocultural trends.
She advises a vast array of industries – from interiors, fashion and textiles to automotive to food and cosmetics. She develops her annual forecasts through her Paris-based company Trend Union. She can link what was, what is and what will be like no other. Some even say that this influential trend forecaster possesses prophetic powers.