Technological advances are presenting brands and companies with entirely new challenges. Social trends and psychological developments are fundamentally changing our customers’ needs and requirements. The brand space is now becoming the focus of digitalization.
How do all of these things interact?
BEYONDSPACE is a business platform established in conjunction with the Handelsblatt newspaper that brings business players together with creative experts and visionaries.
The question of how individuals will interact with products and brands in the future will be discussed at keynote speeches and panel talks.