Amsterdam’s streets and canals are lined with sleek boutiques, fashion-forward concept stores, and luxe design hotels. Cutting edge restaurants share space with cute cafés, each with a story behind it and a vision for the future. There’s something for everybody here, and such a dynamic retail environment means you can always take a bit of Amsterdam home with you.
INCLUDING: Robert Thiemann (Frame Magazine) & Philip Fimmano (Studio Edelkoort) in interview, 7 stores & stories and a selection of the best city hotspots
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THE CONCEPT STORE OF THE FUTURE
Following its successful run as a pop-up shop in 2014, the award-winning Frame store has moved to its 2nd location in Amsterdam, continuing its mission to make beautiful design accessible. Robert Thiemann, editor-in-chief at Frame Magazine gives a preview of just what that future holds.